“Bitcoin is a technological tour de force.”

– Bill Gates –

QUICK
READS

BLOG

Get the latest quick-reads on blockchain and marketing strategy.

Lendr.fi Appoints Leadership Team: Jimmy Wang, Head of Engineering, Interim CTO; Arun Subramanian, COO; and Al Leong, CMO.

Today, in a strategic move to strengthen its leadership team and drive innovation in the financial services sector, Lendr.fi is excited to announce the appointment of Jimmy Wang as Head of Engineering/Interim Chief Technology Officer (CTO), Arun Subramanian as Chief Operating Officer (COO), and Al Leong as Chief Marketing Officer (CMO).

READ MORE ❯

Exciting News: Al Leong Ranked #12 on Feedspot’s 60 Best Web3 Blogs in 2024.

I’m excited to share some exciting news! Today, I was #12 on Feedspot’s prestigious list of the 60 Best Web3…

READ MORE ❯

Al Leong ranked 4th for Fintech Influencers, 2024

Al Leong Named Top 4 Fintech Influencer by Feedspot

READ MORE ❯

Web3 BlockGrowth Matrix™

The Web3 BlockGrowth Matrix serves as a strategic blueprint for blockchain companies navigating the complex landscape of growth and market penetration.

READ MORE ❯

SaaS and PaaS Marketing Strategies for Rapid Adoption: Crossing the Chasm with Real-World Examples

In the rapidly evolving digital landscape, Software as a Service (SaaS) and Platform as a Service (PaaS) have emerged as…

READ MORE ❯

Al Leong quoted in Coindesk about Vancouver’s Blockchain Hub, Ranking 13th worldwide

Despite its relatively small size, Vancouver, Canada punches above its weight when it comes to its attractiveness as a tech…

READ MORE ❯

Wallet Marketing 201: A Marketing Advisor’s Guide to Boosting Adoption

In the rapidly evolving world of blockchain technology, digital wallets have become the cornerstone of managing and transacting cryptocurrencies. With…

READ MORE ❯

NFT Marketing: Standing Out in the Crowded Digital Art Market

In the ephemeral world of blockchain, Non-Fungible Tokens (NFTs) have metamorphosed the art industry. The astronomical rise in the popularity…

READ MORE ❯

Navigating the Regulatory Maze: How Blockchain (DeFi) Can Reestablish Trust in the Wake of SEC Lawsuits

In the high-stakes world of blockchain, innovation and growth have been the industry’s calling cards. Yet, recent legal actions by…

READ MORE ❯

AI Roars: A Paradigm Shift in Marketing

Introduction: The Dawn of AI in Marketing In the dynamic world of business, change is the only constant. Today, we…

READ MORE ❯

GameFi Marketing: Capturing the Attention of Players and Investors

The world of gaming has undergone a transformative shift with the advent of blockchain technology. GameFi (Game Finance), a fusion…

READ MORE ❯

The Most Impactful Marketing Innovations or Concepts since the 1900s, and how AI fits in.

1900: The concept of market segmentation was introduced by Walter Dill Scott in the United States. 1901: The first documented…

READ MORE ❯

Optimizing Profitability in Web3: A Strategic Roadmap for Validators in the Staking Economy

I. The Dawn of Web3 and the Role of Validators Web3, hailed as the future of the internet, is on…

READ MORE ❯

9 Tips You Need To Know for Marketing DeFi Projects

In the rapidly evolving world of decentralized finance (DeFi), marketing strategies need to be as innovative and dynamic as the…

READ MORE ❯

Maximizing Staking Returns: A Marketing Advisor’s Guide for Web3 Validators

I. Introduction A. Overview of Web3 and the role of validators in decentralized networks Web3, the next generation of the…

READ MORE ❯

Unlocking the Power of Web3: How a Marketing Consultant Can Boost Your Blockchain Infrastructure Platform

Table of Contents I. IntroductionA. Definition of Web3 and its significanceB. Importance of marketing and marketing consulting in the blockchain…

READ MORE ❯

Trust vs Trustless Blockchain Technology: Safeguarding Against Vulnerabilities in Light of Hacks

In today’s digital landscape, the concepts of trust and trustlessness have become central to discussions surrounding technology and finance. Trust,…

READ MORE ❯

3 Things You Need To Conquer Marketing Blockchain Technologies

Here are three tips: whether you’re interested in a marketing job in a blockchain firm or already a Manager, Director,…

READ MORE ❯

Protecting Yourself From TGE Marketing & Advisory Impersonation Scams

There has recently been a significant rise in scams, where a Hong Kong organization pretends to be a web services…

READ MORE ❯

“It takes an industry effort to gain the trust lost because of early-day crypto scammers” An interview with Amazix CMO

We were lucky enough to have an interview with Al Leong, CMO of Amazix. Amazix is a blockchain marketing company, developing marketing…

READ MORE ❯

The Pros and Cons of Using an Agency vs. an In-House Marketing Team

The advantages and disadvantages of hiring an external marketing agency vs building an in-house team can be categorized into 3…

READ MORE ❯

“NFTS are going to be the most promising IT trend of 2021”, Al Leong opines

The Ethereum 2.0 upgrade reported by BTC Peers earlier this year will see the Ethereum network process more transactions per second (TPS)…

READ MORE ❯

Your Brand Matters: TGE Marketing & Advisory Gets First Review on Clutch

Let’s talk business! When we say that your brand matters, it’s not an understatement. Your brand is the key to…

READ MORE ❯

Content for A Strategic Marketing Plan

Some CEOs and Marketing Managers may wonder what should be included in a marketing plan. Here’s a summary to get…

READ MORE ❯

GET IN TOUCH

TODAY

We can’t wait to hear from you!

Discuss your marketing goals
and challenges with Al Leong:

Schedule a meeting ❯